Asaf AtzmonBe Running Up That HillHow’s Basecamp’s Hill Chart provides a useful frame of reference to master the Startup chaos9 min read·Feb 17, 2021----
Asaf AtzmonEric Ries and the Wizard Of OzSome concerns about the Ethics and overall applicability of The Lean Startup in current times10 min read·Jan 25, 2021----
Asaf Atzmon5 Things Product Teams Get Wrong About the Lean StartupAn honest account on how The Lean Startup is being implemented in practice and why 90% of the Startups still fail9 min read·Jan 14, 2021----
Asaf Atzmon5 Key Concepts of The Lean StartupAn introductory guide to The Lean Startup business theory as the influential book is reaching its 10th anniversary9 min read·Dec 30, 2020--2--2
Asaf AtzmoninUX CollectiveNostalgia by designHow successful companies embody nostalgia into their product design and philosophy7 min read·Dec 12, 2020----
Asaf AtzmoninUX CollectiveHow to build customer loyalty using the companion modelDigitally enhancing our support network as a key to meaningful interactions9 min read·Dec 1, 2020----
Asaf AtzmoninUX CollectiveEngineers are the worst Product Manager you could hireProduct Management is a multi-disciplinary problem that must be addressed on multiple levels; engineers are not the right people to lead…6 min read·Nov 23, 2020--3--3
Asaf AtzmonEv Williams has it right; I know, because I did the same 10 years agoEv , founder of Medium, wrote a moving post about why relations matter more than transactions, .It threw me back a decade to my own startup5 min read·Nov 19, 2020----
Asaf AtzmoninUX CollectiveBuild software like DisneylandIn my third and last post in this series about sotware I explain why I believe Walt Disney would have made a better PM than Thomas Edison9 min read·Nov 20, 2020----
Asaf AtzmonPushing Products Down One’s ThroatIn the 2nd post of my series of software I present 3 methodologies that can help us thinking from the outside-in7 min read·Nov 17, 2020----